A Featured label on your card, wherever it sits on the board
Carried into the rankings, search and the directory too
Runs Monday to Sunday UTC, for your own launch week
Takes no rail or banner inventory, so it never sells out
Free cancellation until seven days before the week starts
More visibility. Never a higher ranking. Every launch earns its place through votes. Paid placements stay separate and clearly labeled.
Premium listings, Featured weeks, rail cards, board banners and Friday newsletter sponsorships are all booked and paid for online. Each one is a separate purchase, and none of them includes another.
Keep showing up
Already launched? Book a spot beside the feed, above the launch list, or in the Friday newsletter.
No. Rankings come from votes by people who used the product, and nothing else buys a position. Paid placements sit beside the board, labelled Promoted, and they are excluded from the ranking maths entirely.
What does the gold mark on a card mean?
That the listing holds up its end of the listing contract, which has exactly two sides: the Cravelin badge in the HTML your own site serves, or a Premium listing. A free launch with the badge up and a paid Premium listing carry the same mark, because they are in the same standing. Nothing else turns it on — a Featured week, a rail card, a banner and a newsletter slot all buy reach and none of them buys the mark. And the mark has never been a ranking: votes decide the board, the mark decides a small gold check next to a name.
Is launching really free?
Yes, and it stays free. A free launch gets the same product page, the same place on the board and the same shot at the top of the day as a paid one. There is no daily cap and no queue to skip.
Which upgrade should I pick?
Premium if you would rather not put our badge on your site — it is per product and permanent. A Featured week if you want the label on your launch for the week you ship. A rail card or the board banner if you want to keep showing up for people browsing weeks later. Nothing is bundled into anything else: each one is bought on its own, so you never pay for a surface you did not ask for, and never get one you did.
How do ad slots work?
Two rail cards run at a time, one banner runs above the launch list, and one newsletter slot goes out per issue. Each is counted separately and each goes off sale the moment it is taken, so a placement is genuinely exclusive rather than one of twenty. A Featured week is a label rather than a slot, so it takes none of that inventory and cannot sell out.
Is Premium per account or per product?
Per product. Premium lifts the badge requirement for the one product it was bought for, and keeps that listing's links do-follow. Three products means three purchases — the badge is what every other listing is asked for instead, and it is free.
What reporting do I get?
Rail cards and board banners are counted: impressions and clicks, summed across the run and emailed when the last booked week ends. Every outbound link is tagged with source, campaign and placement, so the traffic also arrives labelled in your own analytics. A Featured week and a newsletter slot carry the same tagged link, but we do not count impressions on them — so the report on those is your analytics, not ours.
What if a launch flops?
Any booked week — featured, rail or banner — can be cancelled for a full refund from your orders page until seven days before the week starts. Inside those seven days, and once it is running, the booking is committed. A Premium listing books no week, so it has no cancellation window; the refund policy has the detail.
Can I pay right now?
Yes. Premium listings, Featured weeks, rail cards, banners and newsletter slots are all paid by card at checkout, handled by Dodo Payments as merchant of record — they issue the receipt and invoice, and tax is worked out for your country on the spot. The booking is confirmed the moment the payment is, and shows up under Orders in your dashboard.