Does advertising change where a product ranks?
No, and it cannot. Placements sit beside the board, labelled Promoted, and they are excluded from the ranking maths entirely. Votes from people who used a product decide the board and nothing else does.
Reach makers where they already browse.
Three placements, each shown while someone is looking for something to try. Deliberately scarce, always labelled, and never able to move a product up the board.
Monthly visits21,000
Newsletter subs—
Live products—
Votes cast—
Step 1 — Pick a placement
Three placements, and that is the whole inventory
Book by the week or by the issue. Nothing renews on its own, nothing is thrown in with anything else, and the creative can be swapped mid-flight.
Rail promoted card
Your logo, name and one line of pitch, pinned beside the feed on every board and product page.
$29/ week
6 weeks $149 — $24.83 a week, 14% off.
- Visible on every board and product page, not just the board
- Up to two cards run at once, never more
- Always labelled Promoted, never mixed into the rankings
- Runs Monday to Sunday, UTC, for each booked week
- Impressions and clicks counted, and emailed when the run ends
- Swap the creative mid-flight at no charge
Next three weeks
Week 47Check of 2Week 48Check of 2Week 49Check of 2
Board banner
One wide placement above the launch list, read before anyone reaches the first launch.
$19/ week
6 weeks $99 — $16.50 a week, 13% off.
- The only placement above the launch list
- One per week — nothing rotates in and out of it
- Labelled, and never counted in the ranking
- Separate from the rail, so it is never the same card twice
- Impressions and clicks counted, and emailed when the run ends
- Runs Monday to Sunday, UTC
Next three weeks
Week 47Check of 1Week 48Check of 1Week 49Check of 1
Friday newsletter slot
One placement per send, above the ten launches of the week.
$49/ issue
4 issues $169 — $42.25 an issue, 14% off.
- Sole sponsor — one slot per send, no rotation
- Above the ten launches, not buried in the footer
- Tagged link, so the send lands labelled in your own analytics
- One issue a week, every Friday, to subscribers who asked for it
- Copy due the Wednesday before the send
Next three weeks
Week 47Check of 1Week 48Check of 1Week 49Check of 1
Step 2 — See it in place
What a promoted card looks like
The real component, rendered at the width it runs at in the rail. A logo, a name, one line, and the Promoted label that never comes off.
Questions
Before you book
How many advertisers run at once?
Two rail cards at a time, one banner above the launch list, and one newsletter slot per send. That is the whole inventory, and each one is counted on its own — a rail card is never also shown as the banner. A placement is genuinely exclusive rather than one of twenty rotating through the same box.
Who is actually reading?
Makers, mostly — people browsing for a tool to try or looking at what shipped this week. They arrive on the board and the product pages, which is exactly where the placements appear.
What do you need from me?
A logo, the product name, one line of pitch and the URL you want the click to land on. We add the UTM tags. Newsletter copy is due the Wednesday before the send, and the creative on a paid booking can be swapped from your orders page at any point in the run, at no charge.
What reporting do I get?
A rail card and a board banner are counted: impressions and clicks, summed across the whole run and emailed to you once the last booked week ends. A newsletter slot is not — we do not measure opens, and we will not quote a number we cannot stand behind. What every placement carries, newsletter included, is an outbound link tagged with source, campaign and placement, so the traffic arrives labelled in your own analytics.
How do I book?
Every placement is booked and paid for online: pick an available week, add the creative, pay by card. The rail card and the board banner are sold by the week, with a cheaper six-week run; the newsletter is sold by the issue, with a cheaper run of four. It goes live at Monday 00:00 UTC of the first week and can be cancelled for a full refund until seven days before then.
Launch tiers are on the pricing page, and booking terms are in refunds & cancellations.